The total amount of $6.1 million was raised from investors including Box CEO and co-founder Aaron Levie, Yammer CEO and co-founder David O. In December 2012, Gusto announced that, back in April 2012 upon graduating from Y Combinator's Winter 2012 class, ZenPayroll had raised the largest seed round for a Y Combinator startup. The new product “Gusto Embedded Payroll,” will allow vertical SaaS companies to provide payroll support to their own customers. In June 2021, Gusto announced that it will now offer part of its service via an API to external platforms. In 2020, Gusto is making a push to sign up more accounting firms as partners and earn its People Advisory Certification. In 2019, Gusto announced the opening of its third location, the new office is located in New York City. In 2016, the firm launched an ad campaign featuring Kristen Schaal playing a Gusto human resources representative. In September 2015, it was announced that ZenPayroll had changed its name to Gusto, and was broadening its focus to integrate health benefits and workers' compensation into its payroll software. ![]() In July 2015, Gusto announced that it had expanded its business and opened a new office in Denver, Colorado. ![]() In April 2015, Gusto announced support for all 50 states. In December 2014, Gusto announced support for letting companies match employees' charitable donations. In September 2014, Gusto announced its application programming interface (API) and partnerships with over a dozen small and medium business (SMB) back-office service companies. ![]() In August 2013, Gusto announced that it had crossed $100 million in payments processed annually, and was launching in Florida, Texas, and Washington state. The company also announced plans to launch services in Florida, Texas, and New York state. This was touted by some technology writers as giving the company an advantage over competitors such as ADP and Paychex, whose payroll software was claimed to lack the flexibility to accommodate contract workers. On June 12, 2013, Gusto announced support for paying contract workers, including making sure of tax compliance (by filing the relevant Form 1099 and other paperwork). The service launched officially on Decemin California by Joshua Reeves and Edward Kim. Gusto was part of Y Combinator's Winter 2012 batch.
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